A comprehensive guide to evaluating and selecting alternative investment managers, covering structured due diligence frameworks, operational reviews, performance analysis, alignment of interests, and more.
So, you’re on the verge of selecting a manager for your alternative investment program—maybe it’s a private equity fund, a hedge fund strategy, or a real asset partnership—and you’re feeling that usual mix of excitement and anxiety. Believe me, you’re not alone. I remember—back in my early days—speaking with a manager who promised remarkable double-digit returns, only to discover repeated style drift in their prior strategies. It was a bit awkward. The key takeaway from that experience? A robust due diligence process is absolutely critical.
In this section, we’ll explore a structured approach to manager selection and due diligence for alternative investments. We’ll walk through everything from evaluating a manager’s track record to verifying internal controls and risk management practices. We’ll also connect this to the broader topics in Chapter 3, such as the unique roles alternatives play (Section 3.1) and how they compare with traditional bonds (Section 3.2).
Our journey will cover:
• A structured due diligence framework—focusing on people, process, performance, and firm-level factors.
• Operational due diligence (ODD)—identifying red flags in compliance, governance, cybersecurity, and more.
• Thorough track record reviews—recognizing style drift and survivorship bias.
• Assessing alignment of interests—fee structures, hurdle rates, clawback provisions, etc.
• Conducting reference checks—verifying manager integrity.
And because we’re aiming to keep it slightly conversational, I might throw in a few personal stories here and there. Let’s dive in.
A well-rounded due diligence process looks at multiple aspects of a manager and their organization. Often, the process includes (1) People, (2) Process, (3) Performance, and (4) Firm-level factors. Let’s break these down.
• Key Personnel and Teams: One of the most important questions you can ask is, “Who’s actually running this show?” You need to understand the backgrounds of the portfolio managers, analysts, and other decision-makers. Check for relevant experience, professional designations (e.g., CFA, CAIA), and the depth of the bench in case someone departs.
• Track Record and Integrity: A star manager with 20+ years of success might still have weaknesses—like questionable ethics—or might rely too heavily on that single star. Confirm that prior successes aren’t overly dependent on a single individual. In practice, you could interview team members individually to hear how they describe their roles and processes.
• Investment Philosophy: Look for clarity. If the manager’s philosophy is “we buy undervalued companies,” dig deeper into how they define “undervalued.” A consistent methodology is more convincing than a nebulous “trust us” approach.
• Deal Sourcing and Pipeline: In private equity or real estate, sourcing deals is pivotal. You want to see robust networks and consistent access to quality transactions. If it’s a hedge fund, how they source trade ideas is similarly critical.
• Risk Management: Ask about diversification strategies, hedges, and how positions are sized. This is also a great time to check for use of leverage, including margin or embedded leverage in derivatives. If the manager offers vague answers or can’t articulate the “worst-case scenario,” that’s a sign to keep your guard up.
• Historical Returns and Benchmarks: It’s essential to understand how a manager’s returns compare with relevant benchmarks. For hedge funds, is the manager using an all-hedge-fund index for comparison, or a more specific strategy index? For private equity, does the manager use IRR or multiples of invested capital? Each approach has pros and cons, but consistency and transparency are key.
• Risk Metrics: Consider standard deviation, downside deviation, drawdown periods, and correlation with traditional asset classes (covered in Chapter 2.2 for fixed income and relevant in 3.1 for alternatives). For some alternative strategies, focusing on tail risk measures (e.g., Value at Risk, conditional VaR) can also be enlightening—particularly if the strategy is complex.
• Performance Attribution: If a manager outperformed in the last decade, was it primarily due to favorable market tailwinds or genuine alpha generation? Understanding which factors drive returns can help you determine if performance is repeatable in various market environments.
• Culture and Stability: A manager’s workplace culture can shape the way decisions are made. If employees are incentivized to chase only short-term gains, a manager’s strategy might veer from stated objectives. Seek motivation structures that reward long-term thinking.
• Asset Growth and Capacity Constraints: Sometimes managers become victims of their own success—raising so much capital that they can’t implement their original strategy effectively. Make sure to ask how the firm’s capacity might affect performance going forward.
• Ownership and Succession: If the founding partner is nearing retirement, does the firm have a well-defined plan for leadership transitions? It’s not uncommon to see a slump in performance when a visionary founder leaves and the next generation of leadership is unprepared.
Below is a simplified flowchart for this overall framework. It’s not exhaustive, but it helps visualize the typical flow of questions and evaluations:
flowchart LR A["Initial Contact: <br/> Manager Introduction"] --> B["Evaluate People: <br/> Key Personnel & Track Record"] B --> C["Analyze Process: <br/> Philosophy & Deal Sourcing"] C --> D["Assess Performance: <br/> Risk & Return Metrics"] D --> E["Examine Firm-Level Factors: <br/> Culture & Stability"] E --> F["Conclusion: <br/> Invest or Decline?"]
Even if an investment strategy looks amazing on paper, operational issues can lead to catastrophic losses. This is where Operational Due Diligence (ODD) comes into play.
• Internal Controls: Does the firm have robust processes for trade reconciliation, data management, and performance reporting? Cross-check these systems using third-party auditors’ reports (e.g., SOC 1, SOC 2).
• Compliance: Ensure the manager adheres to relevant regulations (wherever they operate). A strong compliance culture often includes a well-articulated code of ethics and clear escalation procedures for issues.
• Cybersecurity: Alternative investment managers can be prime targets for cyber threats. Are they using secure networks? Are employees trained to spot phishing attempts?
• Third-Party Providers: This includes fund administrators, prime brokers, and custodians. A top-notch fund administrator that handles accounting and valuations can reduce the risk of mistakes or fraud.
• Conflicts of Interest: Watch out for managers who might self-deal, such as placing personal trades ahead of clients. Thoroughly review any side letters or special agreements that give certain investors preferential treatment.
Performance data is often the single most captivating thing for prospective investors. But you want to analyze it correctly, since you could easily get misled.
• Private Funds and Vintage Years: Sometimes, managers who had a top-quartile fund in 2012 or 2013 might struggle in the current environment because market conditions have changed. Don’t assume that all future funds will mirror past performance.
• Survivorship Bias in Hedge Funds: Hedge funds that fail or close are often removed from performance databases, skewing historical averages upward. You’ll want to confirm if the manager’s historical numbers include any defunct funds or if they’re only reporting the “live” funds that remain.
• Style Drift: A manager might begin with a long-short equity strategy and then quietly move into “special situations,” taking on more risk than you’d initially expected. If you notice a radical shift in risk exposures, ask for an explanation. Is it opportunistic or does it signal some desperation?
Aligning economic and non-economic factors between investors and managers is crucial in any partnership. Watch for the following:
• Fee Structures: Typically, private funds charge a management fee (e.g., 1–2%) plus a performance or incentive fee (e.g., 20% of gains above a hurdle rate). Hedge funds might do 2-and-20. Smaller or emerging managers might offer more competitive fees. Make sure the fee structure matches the complexity and uniqueness of the strategy.
• Management’s Capital at Risk: When managers invest their own money in the fund, it’s often a good sign. They’re essentially “eating their own cooking.”
• Hurdle Rates: The manager only gets a performance fee if returns exceed a specified threshold, say 8%. This protects investors from paying performance fees for mediocre results.
• Clawback Provisions: In private equity, if the manager collects carried interest from early realizations and the fund underperforms later, a clawback ensures that the investors can recover some previously paid carry.
I can’t overstate how important reference checks are. You might want to talk to existing and past investors, prime brokers, or even the manager’s previous employers:
• Verifying Integrity: Ask references if the manager delivered returns consistent with claims. Did they fulfill obligations on time? Did any compliance or regulatory issues surface?
• Listening for Red Flags: A reference might say something like, “We parted ways on good terms, but the manager changed strategy without warning.” That’s style drift—so pay attention.
• Confirming Communication Style: If the manager was transparent about losses or missed performance targets in the past, that’s usually a good sign. If they tried to hide problems, that’s concerning.
By now, you’ve probably noticed that due diligence is not a single step; it’s an iterative, multi-pronged process. You evaluate people, process, performance, and the firm, while also completing thorough operational and reference checks. These components reinforce each other. A negative result in one area (say, poor risk management) might be balanced by strong governance in another area—but only you, as the investor, can decide if those tradeoffs are acceptable.
• Overemphasizing Past Returns: History is not guaranteed to repeat itself, especially in private equity and hedge funds.
• Underestimating Operational Risks: Even well-known firms can stumble on compliance or cybersecurity.
• Failing to Confirm Track Record Authenticity: Always verify performance with an independent source if possible.
• Ignoring Capacity Constraints: Investing heavily in a strategy that’s capacity-constrained can erode alpha for all investors.
• Skipping Reference Checks: Thorough reference checks might reveal a mismatch between a manager’s claims and reality.
From a CFA Level III exam perspective, be prepared to apply these concepts in scenario-based questions. You might see a question describing an emerging hedge fund manager with ambiguous compliance procedures and strangely consistent monthly returns—this is a red flag that could point to fraudulent reporting. Or you may be given a private equity firm that takes a high management fee with no clawback—indicating a misalignment of interests.
Here are a few tips:
• Practice short-answer questions that require identifying red flags in an alternative manager’s pitchbook.
• Be ready to interpret risk metrics and spot style drift or survivorship bias.
• Think about how capacity constraints or operational risk might pop up in real-world scenarios.
• Remember to connect due diligence findings to the broader context of asset allocation: if the alternative strategy is supposed to be non-correlated (Section 3.1), does the manager’s track record actually show correlation with equity markets?
• Operational Due Diligence (ODD): The process of reviewing the operational aspects of a manager or fund, including compliance, governance, and back-office procedures.
• Clawback Provision: A contractual clause allowing investors to recoup previously distributed carried interest if the fund underperforms in later stages.
• Style Drift: A shift from a manager’s stated investment approach—can be strategic or a warning sign of manager discipline issues.
• Hurdle Rate: A minimum rate of return that a manager must achieve before collecting performance fees.
• Survivorship Bias: The tendency for failed or closed funds to be excluded from historical performance data, thus overstating the historical average for surviving funds.
• “Private Equity Demystified,” by John Gilligan and Mike Wright (ICAEW).
• “Hedge Fund Due Diligence: Professional Tools to Investigate Hedge Fund Managers” by Randall S. (Wiley).
• CAIA Level I and II Curriculum covering Manager Selection and Operational Due Diligence.
You can also review other sections in Chapter 3 for context:
• (3.1) Roles of Alternative Investments in Multi-Asset Portfolios
• (3.2) Comparison of Alternatives and Bonds as Risk Mitigators
• (3.9) Impact of ESG Factors on Alternative Investments
Take advantage of these resources to expand your knowledge of manager selection, as each text offers unique insights into the nuances of diligence and operational reviews.
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